Many platforms already include safeguards designed specifically for teens.

Born between 1997 and 2010, Gen Z shows a global pattern of declining academic performance, with prolonged screen exposure and surface-level learning identified as key contributing factors.

The platform will use age estimation technology and identity checks to verify users’ ages, while stressing that privacy safeguards remain in place.

Late bedtimes are often linked to unhealthy habits, including shorter sleep duration, poor diet, lack of physical activity and smoking, which are all key risk factors for cardiovascular disease.

Swiss authorities have signalled openness to discussing age limits or tighter controls, taking cues from Australia’s recent decision to restrict social media access for children under 16.

In the United States, YouTube remains the most widely used platform among teens, followed closely by TikTok and Instagram, while older platforms like Facebook and Snapchat have seen declining engagement. Photo: Canva

Usher with his sons Cinco, 18, and Naviyd, 17.

David and Victoria Beckham Photo: Instagram